Birlasoft’s strategic focus remains on core systems such as ERP and Infrastructure. It is consolidating its ERP system and harnessing the capabilities of cloud technology and cybersecurity to support its clients in adapting to new ways of working and staying competitive.
“As the tide of investment surges and the utilisation of Generative AI continues to grow, IT firms are at crossroads of exciting prospects and unprecedented challenges. Venturing into the realm of creating enterprise solutions powered by Generative AI introduces a set of formidable hurdles,” Guha says. “These include safeguarding data privacy and security, navigating the nuances of ethics and bias, tailoring and adapting solutions to unique contexts, seamlessly integrating AI innovations amidst complexity, and addressing the scarcity of specialised skills.”
According to him, predicting the precise timeline for revenue optimisation within this space is difficult due to factors such as the intricacy of the solution(s), the degree of market demand, the pace of skill development, the dynamics of competition, the ability to carve out distinctiveness, varying degree of readiness by clients, amongst others.