Media & Entertainment
to the Power of Digital
Bringing your Digital Media Entertainment vision to life.
Media and Entertainment is undergoing a profound paradigm shift in the way content is created, distributed and consumed.
Global content creators, marketers and distributors find themselves with unprecedented opportunities for disruptive innovation in all aspects of the content value chain.
 
We partner with leading Media & Entertainment companies to streamline the content value chain, optimize critical creative and business processes, and apply design thinking to innovative solutions that help you become leaner and more customer-centric.
Our solutions, strategic advisory services and system integration offerings allow Birlasoft to provide a tactical, holistic and flexible vision that enables bold transformation.
Customized Solutions
TruSuite for Media & Entertainment
Streamline the Content Value Chain.
Optimize creative resources.
Apply design thinking.
The major Hollywood studios lead the world in the creation, marketing and distribution of compelling, quality content that is seen and enjoyed by billions of consumers, globally.
Birlasoft has partnered with leading studios to create TruSuite – an integrated, cloud-based solution set that embeds intelligence at every stage of the creative and business workflow that produces the content we love.
TruSuite: Solutions for Media & Entertainment
Automated Idea-to-Air and Contract Lifecycle Management
TruGMD
Advanced Analytics enabled with AI / ML for Greenlighting, Marketing & Distribution
Salesforce Platform Insights and Analysis for Media & Entertainment
TruPDM
Automated Production Deliverables Management
Expert IT Advisory Services for Media & Entertainment
Digital Marketing Program & Campaign Management
Automated Music Clearance & Music Cue Sheet Platform
Current Trends
Content Value Chain: Trends Driving Innovation
Consolidated management & visibility of content portfolios
Enabling infrastructures to manage, secure and serve content across multiple platforms, globally
Content consumption ... anywhere, anytime, on anything
Access to real-world data around consumer behavior, devices, interactions and transactions
Listening and responding to social sentiment
Engaging and communicating with consumers across multiple channels
Designing and building to support rapidly-evolving global operations
Seamless integration throughout the production, marketing and distribution value chain
Advisory and Strategic Services
Change Management
Change
Management
Experience Design
Experience
Design
IT Structural Advisory
IT Structural
Advisory
IT Structural Advisory
Legacy
Modernization
Technology Product Assessment and Selection
Technology Product Assessment &
Selection
Enterprise Capabilities
We empower leading Media & Entertainment companies world-wide through
enterprise digital transformation, strategy, consulting, implementation, and support.
Success Stories
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Idea-to-Air and Contract Lifecycle Management solution for Major M&E Conglomerate
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Enterprise-wide Automated, Contract Life Cycle Management for Major M&E Conglomerate
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Birlasoft Streamlines Infrastructure for Largest U.S. Subscription Marketer
Partnerships 
How to Design a Robust Multi, Hybrid-Cloud Strategy
How to Design a Robust Multi, Hybrid-Cloud Strategy
It’s All About User Experience
It’s All About User Experience
Streaming, Streaming and More Streaming
Streaming, Streaming and More Streaming
Applying Intelligent Analytics to Greenlighting and Marketing
Applying Intelligent Analytics to Greenlighting and Marketing
TruView™ CLM
TruView™ CLM
TruMusic
TruMusic
TruLens
TruLens
Robotic Process Automation
Robotic Process Automation
Birlasoft Streamlines Infrastructure for Largest US Product Subscription
Birlasoft Streamlines Infrastructure for Largest US Product Subscription
Enterprise-wide CLM for Major M &E Conglomerate
Enterprise-wide CLM for Major M &E Conglomerate
Idea-to-Air and Contract Lifecycle Management solution for Major M&E Conglomerat
Idea-to-Air and Contract Lifecycle Management solution for Major M&E Conglomerat
Zinnov’s Global Rankings for Communications, Media & Technology 2019
Zinnov’s Global Rankings for Communications, Media & Technology 2019