Highlights
- Customer
World’s largest diversified mass media and entertainment conglomerate
- Industry
Media & Entertainment
Benefits
- 360⁰ view of Project (Show), Talent and Contract
- Digitization of 100+ workflows and approvals
- 64% reduction in overall initial iteration contract generation cycle time
- Mobile enablement facilitates remote reviews / approvals / negotiations / retrieval
- Intelligent and informed negotiations with creative and production talent across units
- Extension of platform from CLM to full Idea-to-Air workflow management tool
The Client
One of the world’s largest diversified mass media and entertainment conglomerate.
Business Challenges
- Create a seamless, automated, cloud-platformed system that could be scaled globally to manage the complex and labor-intensive creative and contract management workflows
- The system would have to enable automation and visibility into every step of the process from Creative Idea/Pitch Tracking, Show/Season/Pilot Greenlighting, Budgeting, Options, and Renewals
- The solution would also have to enable contract automation around Talent Deal Requests, Content Acquisition Requests, Pilot and Series Orders
- Provide visibility to Business Affairs and Legal for assignment and deal progression tracking
- Reduce cost of operations
- Build scalable solution to onboard additional departments, brands
- Complete project within tight budget parameters
Birlasoft Differentiators
- Deep domain expertise in Media & Entertainment applied to contract automation development
- Proven expertise of implementing similar solutions both is scope and complexity at various Media & Entertainment companies
- Unique, differentiated solution specifically designed and developed for Media & Entertainment
- Ability to create, deliver and integrate extensive customizations throughout client environment
- Dedicated senior leadership and delivery guidance onsite
- Implemented an offshore development model to ensure scalability, resource availability, cost effectiveness, development flexibility
- Combined governance team from both domain and service line to ensure seamless delivery
- Integrated learnings from additional verticals to design and delivery of solution
Birlasoft Solution
- Solution platformed on Salesforce with embedded Apttus Contract Generation software
- Integrated workflow solution to track the evolution of the project from idea to air with digitized workflows and approvals at every step
- Deconstruction of contract templates to derive all questions & conditions for every deal type
- Development of a guided deal-point entry wizard incorporating all possible contractual scenarios
- Automated contract generation and contract life cycle management
- Options, rights tracking, payment schedule generation, payment adjustments, distributions tracking, voucher generation, memo generation