Implementing digital transformations in the CPG and Retail industry is crucial for staying competitive, meeting customer expectations, and driving business growth. By embracing digital technologies, companies can enhance operational efficiency, deliver personalized experiences, and build stronger relationships with customers.
CPG & Retail is one of the most dynamic sub-vertical under the Birlasoft Manufacturing Vertical. With over 20 years of deep domain expertise in the industry and our(Remove our) client-centric approach, we serve several Fortune 500 clients to optimize their operations, increase productivity, and improve customer engagement. We have helped several leading CPG and Retail players in swift digitization and automation.
We address real challenges by co-innovating with our customers, representing multiple industry domains like FMCG, Consumer Durables, Food & Beverage, Fashion & Apparel & Retail. Whether you are looking for enhancing supply chain optimization, developing e-commerce and omnichannel retail strategies, or implementing AI-powered and intelligent automation solutions, we have the right tools and expertise to bring you the desired outcomes.
Pain Points of CPG and Retail Industry
Both Consumer Packaged Goods (CPG) and Retail are an ever-evolving industry, where agility, adaptability, innovation, and customer-centric strategies are crucial for success. Here are some pain-points that they must overcome to drive success:
- Supply Chain Complexity
- Green and Sustainable Supply Chain Compliance
- Increase in Cybersecurity Threats
- Continuous and accurate Demand Forecasting and Inventory Management
- Clear visibility into supply chain through Data Management & Analytics
- Intense competition leading to Pricing & Margin Pressures
Enhance Customer Experience and Digital Transformation though our Domain Expertise!
To tackle the unprecedented disruptions sweeping the CPG and retail industry, organizations should focus upon:

Agility and Customer Centricity

Speed and Productivity

Supply-chain Resilience

Environment Social Governance
Featured Solutions
Explore these digital solutions that have transformed manufacturing for our clients.

Minimize supplier risk exposure and build disruption-free supply chains with this AI-powered preventive risk mitigation solution.

Track shop floor assets real-time for higher productivity, production uptime, and cost reduction with this award-winning solution.

Make your clients, sales teams, and channel partners connect real-time, anytime, anywhere
Why Choose Birlasoft?

20+ years of technology consulting experience in manufacturing industry

Dedicated Centre of Excellence (COE)

Manufacturing expertise and Domain authority with 46+ Active Customers and 250+ Projects Delivered

Quality Delivery: CMMI DEV 5, CMMI SVC 5, ISO 9001, SIX-SIGMA, ITIL etc.
Partnerships









Looking to turn your manufacturing operations sustainable, agile, and future ready?
Our COE experts are ready to help you out.
Schedule a session with us today.